Brand and campaign films
A central story or creative idea designed to express what the brand stands for and support a launch or campaign.
Auckland video production built around the idea.
Secret Project Agency creates brand films, founder stories, campaign video and social-first production for businesses that want more than polished footage. We connect the audience, concept, direction, filming and post-production so the finished work has a reason to be remembered.
Production quality begins before production day.
Brand video production turns a business idea into a deliberately planned moving-image experience. The camera, lighting and edit matter, but they only work when the audience, story and creative point of view are clear. Secret Project Agency keeps those decisions connected from the first conversation through final delivery.
This service is centred on brand films, campaigns and complete moving-image production. For a repeatable channel library, explore social media content creation.
Why the system matters
Video with a job and a point of view.
Founder and interview stories
Directed conversations that turn expertise, experience and personality into a compelling narrative.
Social-first production
Video conceived for platform behaviour from the start, with hooks, pacing, framing and variations planned before the edit.
What we can make
Video production capabilities
- Creative direction and concept development
- Pre-production and production planning
- Directing and filming
- Founder, interview and documentary-style stories
- Editing, colour, sound, motion and VFX
- Hero films, cut-downs and channel variations
Selected work
Brand stories shaped beyond the shoot.
Brand storyAgency Pivot
A studio-led story about changing direction, built for a longer narrative and social cut-downs.
View project
Real estateNext Chapter
A cinematic real estate story designed to make a new chapter feel personal rather than promotional.
View project
Narrative property filmNo Sale
A narrative piece designed to answer a high-stakes seller question without sounding scripted.
View projectHow it works
One connected production process.
- 01
Define the job
We align the audience, business goal, distribution and one thing the film should leave behind.
- 02
Develop the idea
The concept, narrative, treatment and production approach are built around that job.
- 03
Plan and produce
Locations, contributors, schedule and creative details are resolved before the shoot is directed.
- 04
Shape the final film
Editing and finishing turn the strongest material into the hero piece and agreed variations.
Frequently asked questions
Useful answers before the first call.
What kinds of video does Secret Project Agency produce?
Secret Project Agency produces brand films, campaign video, founder stories, interviews, documentary-style content and social-first video. The format is chosen around the audience and job, not a fixed template.
Can you handle the full video production process?
Yes. A scope can cover concept development, pre-production, directing, filming, editing and finishing. Crew, locations, talent, motion and additional specialists are planned around the idea.
How much does video production in Auckland cost?
Cost depends on the concept, crew, shoot days, locations, contributors, usage and deliverables. Share the goal and a realistic budget range, and Secret Project Agency can recommend the leanest production approach that can do the idea justice.
Can a brand film also create social content?
Yes. When planned before the shoot, a hero production can also supply short-form edits, teasers, stills and aspect-ratio variations without making the campaign feel fragmented.
Do you only film in Auckland?
No. Secret Project Agency is based in Auckland and can plan production across New Zealand or further afield when the project requires it.
Do you provide the raw footage?
Raw-footage handover, usage, storage and project files should be agreed in the scope before production so both sides know exactly what is included.
Make the next piece unmistakably yours.
Tell us what the brand needs to say, who needs to care and what you are trying to build.
Start a project